World of Wacraft the player population has decreased

Author: WoWAnalytica
Wolrd of Warcraft population
Posted: 28/02/2021
Shadowlands

The last days of February are the moment when the player population has normalized.

The magic of the awesome Shadowlands expansion is now fading away. Most players have already done all the essentials in the game and have gone into hibernation mode to reappear in the world of Azeroth with the arrival of a new patch. Thus, after the great results from the end of 2020, the beginning of the current year is much worse for World of Warcraft. The king of mmorpg has lost 61% of revenues and 41% of users since November, according to the Blizzard gaming market analyst Superdata.

World of Warcraft player numbers fell back to normal levels as the excitement around November’s Shadowlands expansion subsided. From November to January, revenue fell by 61% and user numbers declined by 41% (these figures do not include China). This roughly matches the pattern seen for the past several expansions, though Shadowlands had a bigger launch. Blizzard does appear to have found a way to increase how often expansions are able to boost earnings.

Maybe the upcoming premiere of “Chains of Domination”, the first Shadowlands content update, will reverse this trend.

In our opinion, there are several factors that can be mentioned in this situation:

  • Now there is a big fight for the player and without regular frequent cycles it is impossible to keep the player for longer. People have some favorite games and don't want to play just one game for a month.
  • Level cap for items after mythic + dungeons that were allowed for solo players to get good gear. At this point, even after making a very high key, the player receives a maximum of level 210 item

©2021 wowanalytica.com. All rights reserved.

©2021 Blizzard Entertainment, Inc. All rights reserved. All trademarks referenced herein are the properties of their respective owners.